Work out your ICA Guide

Having your own business is one thing (and it's blinking amazing you're here by the way) but then actually appealing to someone and getting sales is another.  You probably feel as thought you shouldn't be niching down (you don't want to cut anyone out of potentially buying from you, do you?!) but the truth is online you HAVE to appeal to only one type of person otherwise you will appeal to nobody.    This is why I have taken the stress out of figuring out exactly who your ideal client is, with this guide and workbook.  By the time you finish it - you will be so clear to be able to crack on with creating content!
I want to know my ICA

What does it cover?

1. 12 questions to answer

2. A whole page of why it will make a difference to your business

Everything you need to figure out who your ideal client is, is here!

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